09 April 2009

Rock Solid, Heart Touching



Ummm...Yeah, a computer hardware company has a slogan that says "Rock Solid, Heart Touching"...Can anyone tell me how a piece of network equipmant can be heart touching? It's as if the company was sitting around their conference room table brainstorming ideas for they new catch phrase and they wanted to make sure to include their whole audience so chose something that would appeal to me AND women...so...the next time you need your heart touched, think of Asus!

2 comments:

JHRME said...

This week Lukes class has been exmining companies with poor marketing strategies. Ill pass this on! :)

Maggie said...

Sounds dorky to me. About like having a line of wrenches that are "rock solid, heart touching."